The Student News Site of Monta Vista High School

El Estoque

The Student News Site of Monta Vista High School

El Estoque

The Student News Site of Monta Vista High School

El Estoque

Targeted advertisements tend to pop up on social media platforms such as Instagram, and typically advertise products the user has shown prior interest in.

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Understanding thoughts behind fashion and social media advertising
Why are consumers fixated on apparel logos?

Why are consumers fixated on apparel logos?

Chiran Arumugam and Samika Bhatkar October 9, 2022

Business teacher Lenore Espanola, a self-proclaimed fashion enthusiast, says she looks out for changing trends among what students are wearing.  “Right now I see girls wearing a combination of an...

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