Merch madness
Exploring four types of merchandise on campus
Maintaining a local community
The implications of urbanization on both chain and family businesses in Cupertino
Urbanization of Cupertino
In a constant state of change, Cupertino has experienced drastic changes in terms of infrastructure and business from the influx of both workers and residents. Vallco construction has recently been reinitiated after the passage of State Bill 35. The proliferation of chain businesses act as a double edged sword to local businesses. Median house values climb and realtors work to satisfy buyers who prioritize commute times. Read more about each story.